Alcohol Expectancies

Alcohol expectancies refer to beliefs and expectations about the effects of consuming alcohol. They are thought to be associated with drinking behavior and alcohol use disorder (AUD). People with high alcohol expectancies are more likely to drink more frequently, in larger quantities, and to experience more negative consequences from drinking. Additionally, interventions designed to reduce alcohol expectancies have been effective in reducing drinking among people in treatment for AUD. Alcohol expectancies provide important information about how people think about the effects of drinking, which can inform alcohol interventions, research, and public health campaigns.